Category: Website

• A digital marketing strategy to drive online club sign-ups

  

  A good digital marketing strategy and marketing funnel can be incredibly effective in convincing consumers to join a wine club online through your website. Here are a few key reasons why: Overall, a good digital marketing strategy and marketing funnel can be incredibly effective in convincing consumers to join a wine club online through your…

  brendanmcveigh

  December 28, 2022

  Advertising, Content Marketing, E-Commerce, Email, Local SEO, Small Wineries, Website

• Recommended Reading: The ultimate checklist for your digital marketing audit by Nordic Morning

  This blog post by Nordic Morning creates a great framework for understanding the value and approach of embarking on a #digitalmarketing audit. For my friends and colleagues in the #wine world, one particular note is the focus on creating a strategy and digital roadmap that is right sized for the client over the short, medium, and long term. What I…

  brendanmcveigh

  October 12, 2022

  Advertising, Content Marketing, E-Commerce, Email, Local SEO, Website

• Wine E-commerce: Thoughts on Holiday 2022

  There are a lot of expectations around e-commerce this fall, and this post is intended to help you and your teams take stock of where you are with 75 selling days left this year. It’s time to roll up your sleeves and prepare for Holiday 2022. First, it is important to ground your strategy in…

  brendanmcveigh

  October 11, 2022

  E-Commerce, Website