Category: Advertising
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Digital Advertising for Small Wineries
Digital advertising can be a powerful tool for small wineries looking to market their products and reach new customers. With the proliferation of smartphones and other digital devices, more and more people are accessing the internet and social media on a daily basis, making it easier for small businesses to reach potential customers where they…
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Reaching Your Target Audience: The Role of Multi-Channel Digital Marketing in Wine Marketing
As the digital landscape continues to evolve, it is increasingly important for wineries to leverage multi-channel digital marketing in order to effectively reach and engage with their target audience. When you create a campaign across marketing channels, wineries can reach consumers where they are already spending their time and increase the likelihood that they will…
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A digital marketing strategy to drive online club sign-ups
A good digital marketing strategy and marketing funnel can be incredibly effective in convincing consumers to join a wine club online through your website. Here are a few key reasons why: Overall, a good digital marketing strategy and marketing funnel can be incredibly effective in convincing consumers to join a wine club online through your…
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Recommended Reading: The ultimate checklist for your digital marketing audit by Nordic Morning
This blog post by Nordic Morning creates a great framework for understanding the value and approach of embarking on a #digitalmarketing audit. For my friends and colleagues in the #wine world, one particular note is the focus on creating a strategy and digital roadmap that is right sized for the client over the short, medium, and long term. What I…
Digital Marketing Wine 