In building out your strategy and hiring plan for supporting #ecommerce and #digitalmarketing, the advice from Lauren Stiebing below rings true. After doing the work to assess the current state and and future aspirations, it is important to then move forward and build the team. By getting key leaders in place, they can start to take actionable steps to meet the short, medium, and long term objectives of the business.
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Lauren Stiebing’s LinkedIn Post
Every consumer business has its own unique evolutionary path that depends on internal factors.
The current state, including the existing technology footprint is therefore the starting point of this journey.
Attention must also be paid to external factors like competitor actions.
As a result, not every consumer business will need the same roles/talent; nor will the hiring priority be the same for different companies.
Drawing on our firm’s extensive experience in hiring talent for E-Commerce and Digital roles at top and mid-tier consumer companies, we list below 4 actions that will enable leaders like you to establish clear and actionable talent acquisition priorities that are linked to your business.
1️⃣ Analyze E-Commerce Maturity Level
2️⃣ Segment Digital Revenue Streams
3️⃣ Identify Future Revenue Streams and Prioritize
4️⃣ Create an Appealing Project for your Hiring Strategy
Digital Marketing Wine 